Frontline Sales offers a unique alternative to hiring a full-time Business Development Manager, providing expert services that adapt to your needs and budget.

A Salesperson in Your Business, Without the Full-Time Hire

Enquiries called back fast. Old quotes followed up. New business customers found and won. Frontline Sales embeds an experienced salesperson in your team one, two or three days a week, so the sales get done while you run the business.

Get in Touch
Who We Are

Why Frontline Sales?

Most Kiwi businesses don't have a sales problem they just don't have enough damn time. The owner is great at the work and runs out of hours for the chasing. Frontline Sales was started to fix exactly that, giving owner-operated businesses an experienced salesperson who works as part of their team, for a fraction of the cost of a full-time hire.

Commitment

We're honest, transparent and we're a bunch of good buggers. Every client relationship is a proper partnership, and you see everything we do since we're working within your systems.

Expertise

11+ years helping Kiwi businesses grow, from Good George Brewing Co and National Fieldays to Black Dog Furniture, Sulis Hot Tubs and LearningWorks. Trades, premium products, events, education and professional services.

Learn more
Frontline Sales was started to help small to medium-sized businesses in NZ and AU scale their operations through targeted sales and business development strategies.
What We Offer

How We Can Help

Business owners have too much on their plate. Frontline Sales plugs straight into your business as a Fractional Sales Specialist, Fractional BDM or Fractional Head of Sales & Marketing, giving you the sales muscle you need, when you need it, without the overhead of a full-time hire.

Frontline Sales uses innovative sales strategies and exceptional training to empower New Zealand and Australian businesses to excel.
Man in a white shirt sitting at a desk by a window, talking on a smartphone and smiling.
Man in black shirt and beige pants walking on city street while talking on a smartphone and carrying a brown shoulder bag.
See all services
Real businesses, real results

Client Testimonials

We worked with Maclain Swanson from Frontline Sales on a 6-month contract (2 days per week) and were really impressed with his contribution. He played a key role in helping us set up our CRM and sales pipeline in HubSpot which became integral for tracking and following up leads and enquiries. Maclain has a wide range of skills and is able to work across many aspects of a business. He’s much more than just sales and marketing he’s quick to identify areas for development and improvement across operations and strategy, and adds value wherever he’s involved. His approachable, proactive, and practical personality means he can assess situations with clarity which gave us a clear perspective when making strategic decisions. A man of many strengths, Maclain was especially impressive at opening doors and connecting with high-profile partners, including the Chiefs rugby team and a collab with a fishing show personality with a huge following. Highly recommend Maclain and Frontline Sales.
Sandy Macdonald
Co-owner Black Dog Furniture
Maclain is fantastic to work with. I've found him to be proactive, well-connected and genuinely invested in helping LearningWorks grow. He’s helped us raise our profile and generate real sales opportunities. His strategic insight and support have been invaluable to me as a CEO navigating growth. I'd highly recommend him.
Sandra Hutton
CEO LearningWorks
Since engaging with Maclain we have seen an amazing 140% increase in our conversion rate from lead to secured client. His targeted approach has seen several new large-scale multi-day events secured for Mystery Creek Events Centre as well as a number of well-known key exhibitors for our owned event the National Fieldays. I wouldn’t hesitate to recommend Maclain to those businesses looking to increase their sales processes and revenue.
Taryn Storey
Head of Customer & Strategic Engagement NZ National Fieldays Society
Maclain has an intelligent and proactive approach to projects, and fantastic at quickly building rapport with new and existing customers to get results. He is very structured, and systems orientated, with an ability to both build and improve upon existing systems. His cool and calm attitude, balanced with an intensity to get the job done has served him well. If you get the chance to work with Maclain, I strongly recommend taking up the opportunity.
Jason Macklow
Founder & Director of Good George Brewing Co

Leads going cold? Let's fix that.

Tell us where sales are getting stuck and we'll show you how a part-time salesperson in your business could help.

Get in touch